HGV-makers announce CV Show decisions

MAN, Mercedes-Benz, Renault, Iveco and Volvo claim that they all remain entirely committed to next year’s CV Show, following the decision by Daf and Scania to pull out. Moreover, Scania MD Hans-Christer Holgersson says:

“Instead of exhibiting, we have decided to redirect our resources for 2009 towards local marketing campaigns and exciting new customer initiatives.”

Furthermore, Holgersson also expects Scania will probably return to the show in 2010. The news comes as the latest Society of Motor Manufacturers and Traders figures reveal that both HGV and van sales fell by 9.4% and 36.3% (respectively) last month. In comparison with the previous year-to-date figure, Scania actually took a noticeable dip, moving down to sixth place from fourth. Nonetheless, Daf, Mercedes-Benz and Iveco retained their first to third positions, respectively.

Apart from all that, Tony Pain, Daf Marketing Director, believes that Daf

“needs to reduce all the operating costs”

However, a Mercedes-Benz spokesman says:

“We will be at the CV Show as usual – with all sides of the business (HGVs and vans) represented.”

In addition to this, an Iveco spokesman says:

“We plan to be there with a full range of vehicles, but it is a rather challenging environment at the moment.”

Ultimately, a total of 360 exhibitors are officially confirmed for the show.